Trade Fair

Year’s Mammoth International Trade Fair (Iitf) Is Shaping Up To Captivate The Visitors With Digital India Theme

Description: The India International Trade Fair is a global platform for the business community including traders, manufacturers, exporters and importers.

Audience: Trade Public
Cycle: Once in a year
Organizers: Indian Trade Promotion Organization (ITPO)
Duration: 14 day-events (14th November to 27th November)
Venue:  Pragati Maidan, New Delhi.

Year’s much awaited trade event INDIA INTERNATIONAL TRADE FAIR (IITF) 2016 is all set to unveil its 36th appearance at Pragati Maidan on 14th November 2016, and will be continued till 27th November. One of the momentous parts of 2016 trade event is its theme, which will be based on NaMo’s dream project ‘Digital India’. International Trade Fair is also known for its enormous business ambience providing an extensive exposure to the buyers and sellers across the sphere. According to market experts, the prime focus of ‘Digital India’ theme will be prioritizing several awareness programmes like Digi Swachha Abhiyaan and Mera Aadhaar. What they believe is that the event will positively give a global exposure to our young entrepreneurs, farmers, students, women and many other who dream to portray their handmade proficiency towards the global audience. Nevertheless, the organizer of the event, Indian Trade Promotion Organization (ITPO) is also setting up for industry interaction through effectual seminars, panel discussion, games and many other demonstration services. Keeping in mind the unexplored expertise of indigenous crafts, success stories of many self-employed youths from far-flung areas and their contribution towards the society will also be highlighted during this event.

According to Guna Sekaran (General Manager, ITPO), all the state and central ministries will project the ‘Digital India’ theme this year in their respective booths. Around 7,000 Indian and international firms and almost 150 companies across 24 countries are reported to be a part of this mega event at Pragati Maidan. Rajasthan and Madhya Pradesh are going to be the partner states, while Haryana and Telangana are selected as the focus states.

The India International Trade Fair

In Indian sub-continent, IITF is considered as one of the biggest fairs for consumer goods. From the context of Modi government, it is being observed that the concept of ‘Digital India’ has already attained manifold success in implementing various projects like Meri Sarkar (MyGov) and Mera Digital Locker. Hence, organizers are certain that ‘Digital India’ theme is going to set an equal benchmark as compared to preceding year’s ‘Make in India’ theme. As per the government source, a theme pavilion is going to be developed in hall number one. Consequently, communication in this regard has already been sent to all the Secretaries of Line ministries and State Chief Secretaries to come forward with their initiative policies to make this dream a grand success. The first five days of the event will be exclusive for business practices and as the show proceeds, it will be open to the public. South Korea has been selected as the partner country this year, and a pavilion has also been dedicated for their merchandise. While Belarus is going to be the focus country this time. In order to be very explicit about this year’s theme, organizers will also endeavour to induce the trade participants to contribute and benefit from the economic progress of the nation. Precedence will also be given to Bihar to uplift its unexplored potentials in front of the global viewers.

It is being reported that keeping in count the topical Indo-Pak cleft, no participants from Pakistan will be allowed this year to be a part of this mega event. The buzz is also that Pakistan has withdrawn its participation from the cornerstone of Indian trading show around 15 days ago . It cannot be denied that Pakistan pavilion had always been the hub of magnetism for visitors every year, and the textiles and handicrafts from Pakistan were the key highlights. This is probably for the first time in many years, viewers will miss the striking crafts of Pakistan and their presence in such comprehensive trade affair.

The Venue
Pragati Bhawan, Pragati Maidan
New Delhi-110001 (INDIA)

IITF is considered to be one of the most high up trade show, which is organized annually by ITPO at Pragati Maidan. This venue is mostly in public eye because of its wide range of services and facilities. With around 72,000 sq. metres exhibition space, Pragati Maidan bags the largest exhibition venue that Delhiites have always witnessed. It is owned by ITPO (trade promotion agency of Ministry of Commerce and Industry). Every year the venue witnesses more than 1.50 lakh footfalls during the trade show.



Apart from its extensive exhibition space, Pragati Maidan is also prominent for making various services and facilities available to the visitors. Some of the key services and facilities include open-air theatres, Wi-Fi access, banks, media centre, insurance facilities, conference halls, auditorium etc.

How to reach

If you are from Delhi then reaching the trade venue is not a stuff of concern for you. There are various convenient ways for you to reach the destination. For metro commuters, the nearest metro station is Pragati Maidan Metro Station (refer the metro route shown in the image below).

delhi metro map

Source: Delhi metro

If you are planning to commute by bus, DTC bus service is also there to reach you to the destination. Some of the buses that travel through Pragati Maidan are: 323, 344, 355, 355L, 374, 393, 412, 44, 894A, 936, GL 32, MS, 425, 429 etc. In addition, you can also reach the event venue by auto or you can book any cab.

Some other routes to reach the trade venue are listed on the following table:

New Delhi Railway Station 3.9 km 15 Minutes via Barakhamba Rd and Bhagwan Das Road
Kashmiri Gate- ISBT 13 Km 20 Minutes
Agra 205.9 km 3 Hours via Taj Express Highway/Yamuna Express Way
Jaipur 264.6 km 5 Hours via NH8
Chandigarh 257.1 km 4 Hours 30 Minutes via NH 1

Shuttle service is also available from Mandi House, ITO and Indraprastha metro station.

IITF Ticket Fare

Be it any event, keeping a tab on the ticket rate is always an imperative practice before stepping into the event. The following table will certainly help you out to schedule your visit as per the given rates and categories:

Category Rates (₹)
For Business Visitors (14th Nov- 18th Nov) Rs. 500.00/- Per Visitor
For public: Monday to Friday (19-27 November) Rs. 60.00/- Per AdultRs. 40.00/- Per (Age 5-12 years) Children
For public: weekend (19-27 November) Rs. 120.00/- Per AdultRs. 60.00/- Per (Age 5-12 years) Children

Note: Same day ticket booking is not allowed for Saturday/Sunday/Public Holiday. For these days, online tickets will be available only up to 24 hours before. However, you can book general tickets and tickets for Business on same day.


Interested persons can also visit the official website of ITPO ( and click ‘Online Ticket’ option to book online ticket for this grand event. Tickets will also be available at Delhi metro stations. Like previous year, the senior citizens and differently-abled persons are going to get the benefit of free entry this year as well.

Therefore, it can be said that with its significant theme, 2016 trade fair is going to arrest the attention of crowd from all ages.


    • ExcitingIndia

      Yes, like previous year, the senior citizens and differently-abled persons are going to get the benefit of free entry this year as well.

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